Virtual reality is increasingly becoming readily accessible. 2014 saw the launch of Google Cardboard – the DIY virtual headset – which is available for consumers to purchase at an affordable price. 2016 is set to be huge for VR, with Oculus Rift all set to launch to consumers later this month, which will no doubt open up a whole host of opportunities for advertisers. It’s safe to say that this market will only grow …read more